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Pingo Doce
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Pingo Doce : ウィキペディア英語版
Pingo Doce

Pingo Doce is one of the largest supermarket operators in Portugal with over 350 stores (Sonae being the largest food retailer). It belongs to the Portuguese group Jerónimo Martins and the Dutch group Ahold. In the 1990s, Jerónimo Martins acquired Brazilian supermarket chain ''Sé Supermercados'', which became the Brazilian equivalent to Pingo Doce. In the early 2000s, Companhia Brasileira de Distribuição / Grupo Pão de Açúcar, bought out Sé, rebranding its stores as Pão de Açúcar and CompreBem.
Since 2008, the chain uses its current logo, repositioned itself in the market, merged the Feira Nova supermarkets and hypermarkets into the Pingo Doce brand and has done aggressive marketing and advertising campaigns in order to maintain its leader position.〔http://www.pingodoce.pt/pt/sobre-o-pingo-doce/historia/〕
==See also==

* Recheio
* Jerónimo Martins

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
ウィキペディアで「Pingo Doce」の詳細全文を読む



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